Industry / Switzerland
BMI's Forecast Of A Decline In 2010 Drug Market Growth Proved Accurate
February 2011 | Industry Trend AnalysisBMI's forecast that the Swiss pharmaceutical market would decline in 2010 has been proved to be accurate. We previously forecast that drug expenditure would decline by 1.4% to CHF5.98bn (US$5.73bn), while recent figures published by market research firm IMS Health indicate that spending on medicines on Switzerland fell by 1.3% in 2010. BMI attributes this decline to the price cuts that came into force in January 2010, employed as a method to contain escalating healthcare costs.2010 Price Cuts
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