Industry / India
Medicine Sales To Exceed US$65bn By 2019
March 2010 | Industry Trend AnalysisIndia's pharmaceutical market is set for a period of rapid expansion. Combined sales of prescription drugs and over-the-counter (OTC) medicines will increase from INR771bn (US$17.12bn) in 2009 to INR889bn (US$21.29bn) in 2010. Due to the strengthening rupee, this equates to growth of 15.3% in local currency terms and 24.3% in US dollar terms. Foreign drugmakers are therefore set for a lucrative year.
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