Early 2010 Contractions Do Not Negate Market Potential

Pharmaceutical sales patterns in Poland in Q110 showed mixed results, with major contractions on an annual basis in January, followed by a return to strong market growth towards the end of the period. BMI forecasts sales to grow by 6.4% for full-year 2010, to a value of PLN32.2bn (US$11.6bn). By absolute value this equates to an increase of US$1.3bn, making Poland the 10th fastest growing market globally and second only to Russia in emerging

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