Market intelligence, trend analysis and forecasts for the Pharma and Healthcare industries across the regions

Companies / United Kingdom

Ardana Launches Breakthrough Incontinence Drug

November 2006 | Product Launch

Switzerland's Novartis and local firm Ardana have launched Emselex (darifenacin) in the UK for the treatment of overactive bladder (OAB). BMI expects the product to post strong sales given its improved side-effect profile compared to existing therapeutics.

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