Market intelligence, trend analysis and forecasts for the Pharma and Healthcare industries across the regions

Companies / Poland

Polish Drug Firm Association Creates Stricter Ethics Code

April 2006 | Company Finance Alert

Poland's association of innovative pharmaceutical companies - the SPIFF - has drawn up a stricter code of marketing ethics to prevent corruption and undesirable advertising practices. The updated code specifically mentions promotional brochures, comparative advertising, post-registration trial, companies' gifts to doctors and scientific

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